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Giorgetti: the Art of Shaping Wood

Imbued with the sweet wooden scent of a traditional carpenter’s shop, Giorgetti is a century-old workshop founded in 1898 and based in the Italian province of Brianza. Cabinet-making tradition, experience and continuous research have always been the core of Giorgetti’s production.

Giorgetti is a century-old workshop founded in 1898 and based in the Italian province of Brianza. Since its foundation, Giorgetti forges unique and original furnishing, seeking for innovation and conserving simultaneously the patrimony of its experience in the making of cabinets. It uses a range of prized wood essences, chiefly maple, ebony, beechwood, and walnut to create singular interior design pieces. Erasing cultural and temporal distances, this carpenter’s shop produces timeless beauties out of high-quality raw materials.

The cabinetmaking tradition, together with the technological progress, established a heritage in the creation of functional contemporary pieces with Giorgetti’s signature style. The brand’s innovative approach allows the wood to be shaped while respecting its nature, as well as guaranteeing an absolute precision in the details. The final result comes from this rare and precious approach to craftsmanship. Discover more about Giorgetti’s story.

Rooted in a century-old tradition, Giorgetti emerges from a local landscape characterized by a strong entrepreneurial spirit. What is the historical backdrop in which Luigi Giorgetti's venture took shape, and how has the company evolved over time?

Giorgetti was established in 1898 by Luigi Giorgetti in Meda, a small town in the province of Brianza renowned for its rich wood-crafting tradition. The company emerged during a time of increasing demand for high-quality furniture, driven by the flourishing Italian furniture sector and a thriving export market. Over the years, it successfully adapted to market changes, merging traditional craftsmanship with technological advancements and modern design. Today, Giorgetti is recognized worldwide for its skillful integration of cabinet-making artistry and contemporary needs, all the while preserving a deep connection with its cultural roots.

Telling the brand's story involves tracing the historical development of Meda, a small town in Brianza known for its vibrant craftsmanship activity. From there, as early as 1920, the first manufactured goods were exported to the United States. What ties does Giorgetti maintain with its region and with the artisan heritage that has set apart this area of northern Italy?

Meda boasts a long tradition of craftsmanship spanning centuries, and Giorgetti is firmly anchored in that tradition. The company has played a significant role in enhancing the city's reputation as a hub of design and woodworking excellence; it has also helped create job opportunities and promote local craftsmanship. Today, Giorgetti remains closely linked to the region, partnering with local artisans and championing the culture of ‘Made in Italy’. Furthermore, the production still takes place in Meda, where skilled artisans employ traditional techniques to produce top-quality furniture, preserving the craftsmanship that has cemented Brianza’s global acclaim.

Cabinet-making tradition and technological progress merge to create objects characterized by a modern and unmistakable design. Which details give Giorgetti pieces an added value, and how do you successfully combine tradition and innovation?

Giorgetti's trademark creations are characterized by a distinctive design that innovatively combines tradition and technology. The company utilizes fine wood and premium materials alongside cutting-edge processing methods to enhance production efficiency and accuracy. Advanced technology, such as CNC machinery and computer-assisted design systems, enables the creation of intricate shapes and flawless finishes while preserving the exceptional craftsmanship that defines the brand.

Moreover, Giorgetti invests in the research and development of new materials and processes, exploring sustainable and innovative solutions to meet the needs of the contemporary market. This commitment to technological innovation allows the company to create furniture that is not only aesthetically pleasing but also functional and suitable for modern spaces. The synergy between tradition and technology represents the distinctive value of Giorgetti products, allowing the company to maintain leadership status in the furniture design sector.

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