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Armani Casa at Palazzo Orsini

Armani Casa opens the doors of the company's historic headquarters: Palazzo Orsini. Styled in a unique setting in the very heart of Milan, the new design collection perfectly blends with the majestic location and represents the unmistakable aesthetic of one of the greatest icons of Italian fashion.

Photography by Federica Bottoli
Photography by Federica Bottoli
Photography by Federica Bottoli
Photography by Federica Bottoli

On the occasion of Milan Design Week 2023, Giorgio Armani presents a stunning new selection of furniture and décor pieces, set up in the elegant 17th century setting of Palazzo Orsini. Including both new editions of established classics and the brand’s first outdoor collection, Armani Casa embraced the exquisite magnificence of this historical building to display the highest expression of the brand’s style.

Built in the second half of the 17th century, Palazzo Orsini was a noble house, owned by three families of Milanese aristocracy. During the past centuries the building evolved and became the magnificent artwork that is today, with its stunning neoclassical façade, the characteristic courtyard and the frescoes by Andrea Appiani.

Photography by Federica Bottoli
Photography by Federica Bottoli
Photography by Federica Bottoli
Photography by Federica Bottoli

The fashion house has lived in Palazzo Orsini since 1996, consolidating the deep bond between the brand and the city of Milan. Armani opens the doors of the building telling a stunning new story, a path that starts from the porticoed courtyard and the hidden garden through the elegant frescoed rooms of the building, usually reserved for Haute-Couture, unveiling the new design collection piece by piece.

My work, both in fashion and in design, is a constant pursuit for balance that comes from the choice of materials and the expert skill of the hands that create it.

Giorgio Armani
Photography by Federica Bottoli
Photography by Federica Bottoli
Photography by Federica Bottoli
Photography by Federica Bottoli

Simple, soft lines and flawless proportions defines Armani Casa’s aesthetics, and this idea of subtle luxury perfectly blends with the building's opulence, creating a unique harmony of delicate balances. Immersed in the sophisticated atmosphere of the building, the collection includes iconic pieces, pillars of the brand’s philosophy focused on clean lines enriched by precious materials and refined finishes.

With a modern and rational design language, Armani Casa draws inspiration from Art Déco, Eastern cultures and contemporary influences, in a constant dialogue with the world of fashion.

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