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Artemest is proud to present the ultimate insider’s guide to Italy. Second stop: Apulia. Discover the beauty of this land and explore the heel of Italy from south to north, crossing olive groves, wildlife sanctuaries by the sea and several hundred miles of coastline peppered with historic white towns, home to the most authentic local craftsmanship.

​Located in one of the most suggestive parts of the country, at the heel of Italy’s boot, Apulia is characterized by wild beaches and eye-pleasing seascapes. The region is steeped in history and covered with traces of the past: amphitheaters, old baroque palaces, castles and majestic churches are silent witnesses of the several cultures that have inhabited the territory in the past.

Rooted in this wild and ancient land, local craftsmanship takes inspiration from its multicultural origins and authentic landscapes.

What to See

Salento - Overlooking two different seas – the Ionian and the Adriatic – Salento has a strategic position. If you are looking for a unique experience, go to Santa Maria di Leuca and enjoy the view from the extreme tip of Italy. Then, go to Lecce, where you will be surprised by the presence of a majestic open-air amphitheater just in the city center, a few steps from Santa Croce Basilica and the vast Piazza del Duomo.

Valle d'Itria - Hidden in the Apulian inland, Valle d’Itria is one of the most characteristic and authentic parts of the region. It is composed by a dense string of città bianche – white towns – each one with a story to tell. The town of Alberobello is worldwide known for the presence of small beehive-like stone dwellings called Trulli. Take a tour of the valley and visit the historic quarters of Cisternino, Martina Franca, Ostuni, Grottaglie and Locorotondo. Here you will find many architecture gems, carved from the buttery local tufa, masterly crafted by the local stonemasons.

Bari - Bari is the Apulian capital city and the most interesting part of it lies within the walls of the old city, or as it’s known here, Bari Vecchia. Following the narrow cobbled streets, you can reach some of the most authentic examples of Romanesque style churches, such as the Basilica of San Nicola. Once in the old town, after a bite of the typical Barese focaccia, take a walk and stroll along the Lungomare promenade to enjoy the golden hour with an exceptional view out to the horizon.​

Gargano - Called Italy’s spur because of its shape, the Gargano Promontory is a balcony over the Adriatic Sea. A real haven of peace full of leafy vegetation and romantic evocative places, it is characterized by stunning views of crystalline sea and a wild genuine appeal. As the most extensive National Park in Italy, Gargano represents a real nature’s jewel, perfect for the adventurer who wants to explore and observe nature from a privileged position.

Among the streets of Alberobello
Among the streets of Alberobello
Apulian countryside
Apulian countryside

Traditional Apulian Craftsmanship

Ceramics from Cutrofiano and Grottaglie - Here you can experience the most authentic Italian craftsmanship: in Cutrofiano the pottery tradition has been going on since 1650 thanks to the masterful work of ​Fratelli Colì and ​Nuova Colì. If you visit Grottaglie you will find the “District of ceramics”: a magic district full of artisans letting the clay run through their fingers. Bottega del Monaco finds here its atelier and is a majestic example of this unique art.

Apulian Textiles - Among the forms of craftsmanship that deserve a particular mention there is certainly weaving and embroidery. This activity affects the whole region: from the skilled hands of the women of Gargano and Bari to the artisans from Salento, between Maglie and Capo di Leuca. Cibelle produces handmade tablecloths and accessories, characterized by lively designs inspired by nature and Apulian traditions. Domus is an artisanal workshop that has become a reference point around the world for both style and furnishings.

Where to Stay

Masseria Moroseta, Ostuni - In a traditional white stone farmhouse, with a sunning view over olive groves and the sea, Masseria Moroseta is an all-around project that combines the authentic lifestyle of rural Apulia with a modern design, flair and hospitality.

Casa Olivetta, Ostuni - Located in the heart of Apulian Itria Valley, Casa Olivetta is a lovingly restored family house surrounded by hills, centuries-old olive trees, and trulli scattered throughout the landscape.

Borgo Egnazia, Savelletri - The beautiful hotel, located where the hills of Valle d'Itria gently fall in the Adriatic sea, is considered one of the most charming hotels of Italy. The property itself is inspired by the shapes, materials and colors of a typical Apulian village.

Masseria Torre Maizza, Savelletri - A renovated 16th century farmhouse that embodies the charm of this magical Southern region, tastefully designed by Olga Polizzi who has furnished the 40 rooms of the Masseria with furniture and décor sourced by talented local artisans.

Masseria Le Mandorle, Ugento - The hotel is the sister property of ​Castello ​di Ugento and is a new icon of high-end hospitality. The property was an ancient farmhouse surrounded by blossoming almond trees or mandorle as they call it in Italian.

Masseria San Michele, Martina Franca - ​Set in the splendid Valle d'Itria, in the territory of Martina Franca in Apulia, surrounded by Mediterranean scents, stands the resplendent ​Masseria San Michele, a farmhouse that offers a memorable and authentic Apulian experience to its guests.

Patria Palace, Lecce - Elegant and opulent, Patria Palace is a historic residence with noble origins, located in the heart of Lecce and surrounded by the most majestic pieces of Baroque art of the city.

Borgo Egnazia
Borgo Egnazia

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